CoinDesk·17h ago·positive

FIFA uses Avalanche blockchain to fight World Cup ticket scalping with digital entitlements

FIFA is using Avalanche's blockchain for World Cup ticketing, issuing digital "Right-to-Buy" and "Right-to-Ticket" tokens to fight bots and scalping. Over 100,000 RTBs have been issued and secondary-market volume has exceeded $25 million.

FIFA uses Avalanche's customizable Layer-1 blockchain for a ticketing system with digital 'Right-to-Buy' (RTB) and 'Right-to-Ticket' (RTT) tokens
The system aims to move ticket resale into FIFA-controlled environment rather than third-party marketplaces like StubHub
Over 100,000 RTBs have been issued and secondary-market volume for RTTs has surpassed $15 million
More than 50,000 Club World Cup tickets have been distributed in bundles with RTBs

technftImpact 5/10

Why our editor rated this positive

Real-world adoption by a major global organization like FIFA demonstrates blockchain utility beyond speculation. Tangible use case with measurable results.

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Last updated 18 Jun 2026

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