Strategy Shares Jump 12% as New Capital Framework Clarifies Bitcoin Sale Plans

Strategy (MSTR) snapped a nine-day losing streak after unveiling a capital management framework that sets clear rules for when and how it can sell Bitcoin. Shares rose 12.6% as analysts called the plan a direct answer to investor concerns.

• MSTR shares rose 12.6% to $92.68 after the company detailed a 'BTC Monetization Program' that could generate up to $1.25 billion from Bitcoin sales.
• The framework sets formulaic conditions for selling Bitcoin, buying back shares, and issuing new stock to address investor concerns about cash reserves.
• STRC preferred stock also recovered 12.2% to $83.67 after hitting a record low of $71.25 last week.
• Analyst Mark Palmer called the plan 'robust' and a 'point-by-point answer' to investor worries, maintaining a $570 price target.
• Strategy shares remain 42% below last month's level after the company sold Bitcoin for the first time since 2022.

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Last updated 30 Jun 2026